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Benefits of Green Web Hosting for Small Businesses

Posted on January 21, 2019 by Matt Tomasino There have been 0 comments

Running a small business requires a lot of work that can take time to reap a healthy bottom line. Getting there may be a slow path but once you are up and running for a few years, hopefully the time you put in will bring satisfied customers or clients. One thing you can do along the way is to support a green web hosting platform that you advertise as one of many ways you are hopefully doing your part for a more sustainable planet.

Studies show how more consumers are looking for green friendly proprietors which makes them feel they are investing their money in more than a cup of coffee or ticket to a zoo. These are some benefits of green web hosting for small businesses that may make you want to take a look at making a change for more energy efficiency and Eco-responsibility.

Internet Pollution

Most people do not consider browsing their favorite site or watching online counts as polluting the earth. Yet, there are some statistics that may make you think twice before you click.

Earth Times reports that,

  • Simple website browsing produces an estimated 20 milligrams of carbon dioxide per second.
  • Complex websites, can produce up to 300 milligrams per second.
  • There are more than 3.5 billion daily global internet users
  • There are approximately 70-80 million servers in the world each needing electricity to run
  • The annual amount of carbon produced by internet servers and data centers is equal to: All 31 million cars in the UK taking a road trip around the world; Carbon output of Sri Lanka, Hong Kong, Singapore, The Philippines and Mongolia combined; A Boeing 747 flying to the moon and back 5,674 times


You get the picture. That glowing box and miniature screen of flowing info is not so green. For your small business, that could mean unintended pollution or an opportunity to make a change. When you get your internet service from a green web hosting company, you not only lower your carbon footprint, you announce to your green customers that you are on their page.

Transparent Renewable Sourcing

When you switch to a green web hosting data center you are choosing and supporting a variety of Eco-friendly benefits for the ultimate green office.

One is renewable sourcing from wind, solar, hydro, biofuel, or, in some cases, hydrogen power. You can also invest in a conventional web browser that, unable to implement renewable sourcing, purchases green certificates to offset the use and cost of conventional energy.

When switching to renewable sourcing web hosts, look for transparency that offers real time data info on how much less pollution is being expelled.

Keep Cool

Internet servers produce a high amount of heat. Cooling the massive data centers around the globe requires huge amounts of energy and also water. From 24/7 high output air conditioning to cold water circulation the excessive use of fossil fuels to power these cooling mechanisms is becoming a concern.

According to the New York Times,

“It is estimated that if energy consumption due to web hosting keeps raising at the current rate by 2020 the industry will be polluting the planet more than the airline industry.”

Choosing a green web hosting company means using low-voltage computer equipment. When you have a few to consider, ask if they practice the following:

  • Using active cooling with outside air during mild weather
  • Improving airflow through servers which would allow operators to use higher cooling temperatures
  • Upgrading Computer Room Air Conditioners (CRACs) and other HVAC components with more efficient units
  • Isolating cold air from hot air produced by the servers to improve loading of the HVAC equipment (which improves efficiency)
  • The use of energy efficient lighting and occupancy sensors in the building
  • Purchasing Renewable Energy Credits or producing renewable energy directly
  • Contributing to other Green organizations that promote energy efficiency and conservation, renewable energy, or sustainable practices.


If your small business uses computers or any kind of internal servers, consider these benefits of green web hosting. It is a small way to support the transformation of an industry still trying to get  out from under the unnecessary, massive expenditure of fossil fuels to date.

This post was posted in Blog and Green Library, Save Energy, Your Green Business and was tagged with computers, CONSERVES WATER, green web hosting, small business, SUSTAINABLE


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Green Home is the original online ecostore, based in San Francisco, California, in the heart of both the environmental and cleantech industries. Since 1999 Greenhome.com has played its part as one of the most comprehensive online resources for greening your home and greening your business. Our company is on a mission to green the world, one person (and one business) at a time. While all of our products are eco-friendly, we are especially passionate about compostable plates, cups, bowls, cutlery & utensils, take out containers and bags.  If more businesses and individuals switched from disposable to compostable we could make a real impact on the world!

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